Podcasts are booming! Since launching CliffCentral.com on 1 May 2014, Gareth Cliff, Rina Broomberg and their talented team of contributors have created Africa's number one content hub. They produce and distribute curated, authentic and relevant content which informs, entertains, empowers and inspires.
The digital audio market is expanding and maturing with CliffCentral leading the charge. Today, it’s a hybrid of live listening and podcasting, producing some 40 original shows every week and serving a growing tribe of loyal supporters and listeners. CliffCentral has now appointed United Stations as part of the growth strategy.
Says Gareth Cliff, “The new partnership with United Stations is geared to creating opportunities for brands to engage with early adopters, connected in a digital world. Podcasting offers a unique opportunity to reach the audience that counts.”
Rivak Bunce, Managing Director of United Stations, adds, “We are inspired by the wide variety of expertise and experience that exists at CliffCentral.com and by the impressive results they have delivered to advertisers. The incredible menu of solutions, gives us the opportunity to create huge value for our customers and includes strategic consultancy, audio production, eventing, branded content creation, influencer and content marketing, podcasts, and social media integration.”
With brands having to find new ways to participate and innovate in the changing digital audio marketplace, this collaboration has the potential to deliver the blueprint to how they maximise their impact and returns.
For more information or to brief our team, contact Leigh Carter on 082 4636947 or .
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